Marketplace/i2Business/google-ads-analyzer
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Google Ads campaign analysis

Analyze your Google Ads exports (CSV or Excel) and get a Word report: KPIs (CPC, CTR, ROAS, conversions), trends, performance by campaign and prioritized optimization recommendations.

1 downloadsCSV/Excel export · Word report · KPIs and charts · Prioritized recommendations
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Description

Analyze your Google Ads exports (CSV or Excel) and get a Word report: KPIs (CPC, CTR, ROAS, conversions), trends, performance by campaign and prioritized optimization recommendations.

This resource is maintained by i2Business consultants and updated whenever the systems it covers change. It works with the other building blocks in the catalog and can be tailored to your context as part of a support engagement.

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Content preview

Skill excerpt: the format of each optimization recommendation in the report. SKILL.md

Priority: High
Finding: [what the data shows, with figures]
Recommendation: [action to take]
Expected impact: [qualitative or quantified result]

Report: executive summary, performance by campaign, trends, detailed analysis, recommendations, appendices

Included files

Skill1

How to use it

1
Install the skillUnzip the archive and add the google-ads-analyzer folder to your skills (Claude, Claude Code or Cowork).
2
Export your dataIn Google Ads, export your campaigns as CSV or Excel with impressions, clicks, cost and conversions (French or English column names are recognized).
3
Attach the fileDrop the export into the conversation and ask, for example, “analyze my Google Ads campaigns”.
4
Read the Word reportReview the summary, performance by campaign, trends and budget allocation charts.
5
Apply the recommendationsHandle high-priority actions first (budget, bids, ad quality), each backed by your own numbers.
Details
TypeSkills
AccessVia form
Version1.0
Updated31 October 2026
Works withClaudeClaude CodeChatGPTGeminiDeepSeekQwenKimiGLMGLM
LicenseCC BY 4.0
LanguagesFrench, English
Size9 KB
Downloads1
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